The prestigious business newspaper CincoDías has published an article highlighting the impact of Vinok, the innovative solution developed by Your ProdOK to combat counterfeiting in the wine industry, providing wineries with an effective anti-fraud tool and improving consumer confidence. 🌍🍷
💡 Why is it important?
Fraud in the wine industry causes losses in the millions of dollars every year and affects the reputation of many wineries. Vinok’ s technology not only ensures authenticity, but also allows wineries to connect directly with consumers, providing them with detailed information about each bottle, pairing recommendations and more.
If you want to read the full article, click here. 👇